The Social 6: Key Stories from The Last 24 hours, 8/2/12
As you may know, I’m a pretty voracious reader and generally share a bunch of news & reviews via my social platforms. Here’s a countdown of the top six most important articles I’ve shared in the last day. I curate this top six based on number of retweets, clicks, favorites, and mentions, so you guys are a large part of what ends up listed here :).
#6 5 Ways to Get Email Overload Under Control
Email's still one of the top ways that people are going social on a daily basis, but "email hell" is an issue for many of us. I'll confess, email is a pretty significant weakness of mine - which you may know if you've ever emailed me. Dmitri Leonov of Mashable says the only good news is that you’re not alone and that the average person gets more than one hundred emails per day. This piece has a number of great suggestions to keep email at bay, including but not limited to the super-useful Inbox Zero philosophy.
#5 13 Tumblrs to Satisfy Your Olympic Appetite
Are you a big Olympic follower and are waiting for the next big Olympic event? Well, I'm not. I could just never get into the Olympics the way it seems 95% of my colleagues do. That said, Tumblr has plenty fan-made sites that will keep you entertained and on top of all the latest Olympic developments. Christine Erickson of Mashable uses this piece to highlight some of the best.
#4 Pinterest adds new categories and is rolling out a redesigned repinning process
Pinterest has just added new categories, which could have a pretty big impact in terms of what types of content people curate onto Pinterest. The new categories include Quotes, Tattoos, and Weddings. Given how specific these categories are, we’ll probably see more appear as long as the site continues to grow in popularity. Plus, this piece has more on Pinterest's reported upcoming redesign of its popular repinning feature.
#2 Pinfluencer Gets Around the Pinterest Analytics Problem
More Pinterest news! Pinterest hasn’t been very friendly to people who try to use its site for commercial purposes. Liz Gannes of AllThingsD says the site flags short URLs and strips tracking codes, both of which are standard practice for brands in social media. Pinfluencer sits on top of Pinterest, rather than helping with any kind of tracking into user pinning and repinning activity.
#2 Psst. Facebook Turned On Its App Center Worldwide Overnight [Updated]
Facebook continues to make efforts into furthering its dominance as a social platform. Ingrid Lunden of TechCrunch reports that the company has now made its App Center, the storefront for Facebook desktop and mobile applications, available across most of the world. The App center went global overnight between 7/31 and 8/1, reportedly. It had already been overnight in most of the English-speaking world and a few other key markets - but the global rollout means that Facebook is doubling down on pushing itself as the dominant social platform across all devices and form factors.
#1 Google Buying Social Media Startup Wildfire
Here's a small piece I shared about Google's acquisition of Wildfire from Time's Techland section. Wildfire, one of the leading social media marketing companies, is now joining the Google empire - just like Salesforce purchased Buddy Media and Oracle acquired Vitrue. Not only does this show how the bigger players are looking to add social media marketing for business to their repertoire, but it also shows a concerted effort for these companies to have some ability to "keep tabs" on Facebook, by acquiring firms that leverage Facebook as their primary marketing channel.
The Social 6: Key Stories from The Last 24 hours, 8/1/12
As you may know, I’m a pretty voracious reader and generally share a bunch of news & reviews via my social platforms. Here’s a countdown of the top six most important articles I’ve shared in the last day. I curate this top six based on number of retweets, clicks, favorites, and mentions, so you guys are a large part of what ends up listed here :).
#6 Twitter Launches Clickable Stock Symbols, StockTwits' Howard Lindzon Says "Hey, We Already Do That!"
Twitter quietly rolled out another new feature. This may seem simple and straightforward at first but could actually have big issues. Rip Epson of TechCrunch reports on how Twitter via its very own Twitter account announced users can now click on stock (or “ticker”) symbols in any tweet to view search results for those stocks and companies - and what kind of impact this will have.
#5 [Review] Eloqua's Grande Guide to Community Management
Eloqua has published another on of their Guides! This one revolved around Community Management. Robyn Tippins of ReadWriteWeb says she was able to get a copy on Thursday and wanted to share her review now that it’s available. The writers of ebook is written by great people who are loved in the community management and content strategy sphere, Brett Petersel (Co-Founder of The Community Manager) and Jesse Noyes (Managing Editor at Eloqua) wrote the bulk of the document with contributions from Nate McGee, Alan Belniak and Lauren Harper.
#4 Bizzabo adds a social and mobile twist to business events, raises $1.5m
Robin Wauter of TNW says Bizzabo, the Israeli maker of a smartphone app that helps professionals network with peers at conferences and tradeshows, has raised $1.5 million in seed funding. The money comes from a group of investors and investment firms, including Jeff Pulver, former 888 Holdings CEO Gigi Levy, among others.
#3 Who's That Girl? Chick-fil-A's Social Media Blunder
By now, the Chick-fil-A PR disaster has made huge headlines, and put the chain in the spotlight for the wrong reasons. As you may know, Jim Henson’s company recently severed their ties with Chick-fil-A due to their stance on gay marriage, and the fast food giant blundered their response, to put it mildly. This a great example on why your business needs to tread carefully when it comes to sensitive topics. Good read!
#2 Goodbye, Gmail Video Chat. Hello Google+ Hangouts
Gmail has had video chat since 2008. But its time for something newer and better so wave your last goodbyes to your buddy list. Chris Taylor of Mashable reports that Google will be be replacing Gmail video chat with Google+ Hangouts. The differences between the two is the old video chat was based on peer-to-peer technology. Now hangouts, utilize will the power of Google’s network to deliver higher reliability and enhanced quality.
#1 Ah, so that's Twitter's strategy: A "clickable" world
Does Twitter have a secret strategy to become more of a "starting point" for all your digital browsing activity? Now that “Cashtags” (clickable stock symbols) are becoming a clickable part of Twitter became popular, it's interesting to see where Twitter might take this strategy. Drew Olanoff of TNW thinks this could include making bits and pieces of data clickable, leading you to a full stream of context around a topic or item.
Want to become a social media pro? This internship's for you.
I need social media & content development help to promote GOING SOCIAL before it arrives on shelves and online this fall, so I thought I'd develop an internship! Folks, I'd love to really get this out there and find a star in the making that I can really help grow. While I need some grassroots help, it's very important to me to help the right person grow.
Do you know anyone who this might be a fit for? Description below:
Intern: Social Media & Content Development
Looking for an unconventional internship that can really build your knowledge base? Look no further. Jeremy Goldman, serial entrepreneur and social media & communications veteran marketer, is currently seeking a non-paid intern based in or around New York City to support the prelaunch campaign for his coming book, GOING SOCIAL, a social media how-to for business.
Responsibilities include:
- Developing blog content, including copyediting and copywriting
- Assisting Mr. Goldman with media alerts and press releases; getting them to the right sources
- Working on social media (Facebook, Twitter, Pinterest, more) to gain exposure
- Media outreach and finding new PR sources
- Compiling press clippings
- Contacting the featured events, companies, people, etc. featured in our blog articles for link backs
- Establishing relationships with other blogs and relevant contacts
Job Requirements Include:
- A high interest in social media & learning “what’s next”!
- A willingness to learn & become a superstar
- Basic knowledge of Microsoft Word
- Excellent writing/verbal communications skills
- The ability to multitask and meet deadlines is key
Bonus points if you’re:
- Personable and outgoing
- Familiar with Excel and PowerPoint
- Experienced with Wordpress
Hours: Flexible based on the candidate. The right candidate will have the ability to work remotely, with check-ins throughout the week and an in-person status meeting once weekly. Minimum of 3 days per week, inclusive of weekends, with days being negotiable.
Here’s what you get in return:
- A considerable amount of practical, highly marketable job experience.
- Career assistance: I make it a point to develop people and introduce them to contacts who can help them further their career.
- Weekly status (coffee, food, or anything else) will be fully covered for you
- While unpaid, this program can be for school credit or experience purposes.
To be considered, please email tpqdv-3076638849@job.craigslist.org and attach your resume. Please feel free to include a cover letter or simply tell us a little about yourself when you submit your resume, including what you would hope to get out of such an internship. Include any links to social networking sites you feel appropriate (blog, facebook, twitter, etc.)
Guess who's in the AMACOM catalog?
One of my favorite business publishers, AMACOM, just released their Fall-Winter catalog! Can't wait for a number of these books to be released - but if I'm being honest, GOING SOCIAL by Jeremy Goldman is probably my most anticipated ;).
You can download the AMACOM catalog (PDF) here.